"Thank you for your "hunker down" professionalism
when working with me on my business plan. You were a huge help in some
very big thinking."
-Abbie Schiller, CEO, The Mother Company
"Thanks to Virginia, I've successfully branded my business. She
has the ability to really listen, uncover what's unique about me and
my business, and put all that into a marketing plan that works. My marketing
materials and my message are clear and consistent, and people 'get me.'
When I walk into a room of strangers I am confident that I can clearly
communicate what I do and easily identify potential clients."
-Linda Landon
President, Linda Landon & Associates
Swell Strategies conducted a feasibility study that was the basis of
our decision to move ahead with the development of our new software
product. Virginia's knowledge of the industry combined with her understanding
of running a successful business made me feel more confident about our
product's market potential, and we are moving towards a launch later
this year.
-Monique Stover, Founder & CEO, ECI Software, Inc.
Our Philosophy
Swell Strategies is a consulting firm dedicated to improving the three major areas of small business angst: finance & accounting, management & leadership, and marketing. We take a proven, scientific approach to increasing company health with the ultimate goal of increasing profitability and owners’ wealth.
Many consultants perform based solely on their intuition or common market myths, but Swell Strategies digs deeper to identify the activities that are time-tested and proven to make an impact on your bottom line. The reason we do this is simple: the odds are against small business owners: you are far more likely to fail, and make less money, and feel more stressed out, than other people. We are passionate about helping you increase your odds of success and profitability.
Did you know:
- 60% of businesses fail within 10 years
- Two-thirds of all owner-operated businesses generate less than $10,000 in annual profits
- The average earnings of people who have run their own businesses for ten years is 35% lower than what they would have earned working for someone else
So, what can you do to beat the market averages?
- Approach your business in an orderly manner – start with the identification of the idea; proceed to business planning; then management and marketing
- Institute financial controls – they result in a much higher likelihood that your business will survive and grow
- Set and implement strategic marketing plans – having a marketing
plan means your business will perform better than others
Swell Strategies works with what you have – your existing processes, people and finances – and figures out the best way to increase your profitability quickly and effectively.
